Dec 22 2023

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FOR IMMEDIATE RELEASE:

Sun Peaks, BC (December 22, 2023): The Organizing Committee for the TELUS Nancy Greene Alpine Classic is very pleased to announce that Olympic Ski Cross Champion Kelsey Serwa will be a special guest coach at the annual fundraising event to be held in Sun Peaks on Saturday, January 27th.

Kelsey won a silver medal in the 2014 Sochi Olympics then followed it up with a gold medal in the 2018 PyeongChang Olympics. Kelsey also won two X Games championships as well as the 2011 World Ski Cross Championships. 2010 Olympic Champion Ashleigh McIvor, who has been a big part of the TELUS sponsored event since 2017, is unable to attend this year. Now retired, Kelsey will be a wonderful replacement for Ashleigh. A recent UBC graduate in Physiotherapy, she is now working as a physiotherapist in Whistler. Kelsey is also doing a great job commenting on World Cup Ski Cross events for CBC Sports.

“Ashleigh has told me how much fun it is to be a coach at the TELUS Nancy Greene Alpine Classic." says Serwa, "I’m pleased that TELUS has invited me to be their guest coach and really looking forward to being there and meeting the enthusiastic supporters of the event."

Kelsey will join two other Olympic Champions at the event: host Nancy Greene Raine and 1976 Giant Slalom Champion Kathy Kreiner. Local Olympic celebrity, Elli Terwiel, who raced for Canada at the 2014 Sochi Olympics will also be coaching at the event this year.

“Kelsey grew up racing for the Big White Ski Area, which was co-founded by her grandfather Cliff Serwa." says Greene. "Her bubbly personality and extensive experience in both ski cross and alpine racing will be great addition to the coaching staff.”

The annual event raises money for community charities, with the proceeds this year going to the Sun Peaks Education Society as well as a donation to the Royal Inland Hospital Foundation.
For more information about the TELUS Nancy Greene Alpine Classic, please visit the event page here or contact Nancy Greene Raine at 250-851-1649.

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About Sun Peaks

Sun Peaks is a resort community in the heart of British Columbia and a welcoming destination for guests in search of a stress-free mountain experience. In winter, it boasts the second-largest ski area in Canada and is consistently recognized as one of the top ski resorts in North America. The European-style ski-in/ski-out, pedestrian village features locally owned and operated shops, restaurants, and lodging. In summer, Sun Peaks offers a wide range of activities including an 18-hole, par 72 Graham Cooke-designed golf course, lift-access downhill and cross-country mountain biking, hiking trails and a year-round line up of events. Sun Peaks is recognized for its environmental policies and practices and was the first resort in North America and the only resort in Canada to earn the ISO 14001 designation for environmental management.

Contact:
Aaron Macdonald, Director of Marketing
Sun Peaks Resort
P: 250-214-2221

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