Press Releases

Mar 10 2025

Sun Peaks Resort Announces New 'Spring Snow Fest' – A High Energy Finale to the Ski Season

Sun Peaks Resort is amping up the energy for the end of the season with the launch of Spring Snow Fest, a three-weekend celebration of spring skiing and riding, live music, mountain competitions, and après-ski culture, running Thursday, March 27, through closing day on Sunday, April 13.

Feb 11 2025

Sun Peaks Launches Savour Culinary Festival: A Celebration of Food, Wine, Culture, and Creativity

Sun Peaks is elevating its reputation as a premier culinary destination with the launch of the first annual Savour Culinary Festival, running from March 27–30, 2025. This multi-day event will bring together renowned chefs, winemakers, distillers, and culinary artisans for an unforgettable gastronomic experience tailored to food and wine enthusiasts.

Feb 10 2025

Sun Peaks Resort/Sun Peaks Grand Hotel Earn 2025 Great Place To Work Certification™

Sun Peaks Resort is thrilled to announce that it has been officially Certified™ by Great Place To Work®! The prestigious designation is based entirely on what current employees say about their work experience.

Dec 16 2024

Mayor Al Raine Passing

Sun Peaks mourns the passing of Mayor Al Raine, a visionary leader who shaped our community and advanced ski tourism in BC. His legacy in Sun Peaks and beyond endures.

Dec 14 2024

Missing Group of Skiers and Snowboarders - Update

FOR IMMEDIATE RELEASE Missing Group of Skiers and Snowboarders - Update Sun Peaks, BC, December 14, 2024 - We want to inform you of another search and rescue effort that began late yesterday afternoon (December 13) to locate a group of skiers and snowboarders reported missing by friends after...

Dec 13 2024

Update on Missing Skier and Guest in Sun Peaks

FOR IMMEDIATE RELEASE Update on missing skier and guest in Sun Peaks Sun Peaks, BC, December 13, 2024 - We are deeply saddened to share that Mr. Tomasz Jaholkowski, a guest and missing skier at Sun Peaks, was found deceased on December 12 outside the ski-area boundary. The RCMP is continuing their...

Nov 20 2024

Sun Peaks Resort Opens Saturday with All Lifts Turning

FOR IMMEDIATE RELEASE: Sun Peaks Resort Opens Saturday with All Lifts Turning Over 70 alpine trails will be open and all lifts will be turning, including the NEW West Bowl Express chairlift Sun Peaks, BC, November 20, 2024 – Canada’s second largest ski area will be among the first ski areas in BC to...

Oct 24 2024

Sun Peaks Resort Set to Unveil the New West Bowl Express Chairlift

FOR IMMEDIATE RELEASE: Sun Peaks, BC, October 22, 2024 – Sun Peaks Resort will soon be launching the much-anticipated West Bowl Express, a high-speed, detachable quad chairlift that will transform the upper reaches of Tod Mountain.

Oct 9 2024

Sun Peaks Elevates Winter Adventure with the New West Bowl Express Lift and More

FOR IMMEDIATE RELEASE: New Experiences and Eco-Friendly Initiatives Promise a Thrilling Winter Season at Canada’s Second-Largest Ski Area Sun Peaks, BC, October 9th, 2024 – As winter approaches and anticipation builds among skiers and snowboarders, Tourism Sun Peaks is excited to share a series of...

Jul 31 2024

Sun Peaks Centre Stage - Western Canada's Newest Outdoor Covered Venue launches with an Exclusive Country Music Event

FOR IMMEDIATE RELEASE Sun Peaks, BC — July 31, 2024 — Tourism Sun Peaks is thrilled to announce the unveiling of Sun Peaks Centre Stage, Western Canada’s Newest Outdoor Covered Venue, just in time to host Canadian country music superstars Brett Kissel and Jess Moskaluke on September 20th, 2024. This...

Jul 16 2024

Sun Peaks Resort Announces Permanent Ski and Snowboard Cross Course and Local Partnership

FOR IMMEDIATE RELEASE: Sun Peaks, BC (July 17, 2024): Sun Peaks is thrilled to announce that it will be building a permanent ski and snowboard cross course on Sundance Mountain, in partnership with local excavation company Powder Ventures. Course construction has started this week and will be completed this summer, with the course opening for the coming winter ski and snowboard season.

Jun 26 2024

Sun Peaks Speed Week Zooms into Village Stroll This July

FOR IMMEDIATE RELEASE: Sun Peaks, BC (June 26, 2024) — Tourism Sun Peaks is thrilled to announce the inaugural Sun Peaks Speed Week, taking place from July 12 to July 14 in the picturesque community of Sun Peaks. This exciting event promises thrilling activities and festivities for visitors and...

May 15 2024

Sun Peaks Bike Park Celebrates 25 Years of Lift-Access Mountain Biking

This summer marks a milestone in Sun Peaks, as the Sun Peaks Bike Park celebrates 25 years of providing lift-access riding to mountain bikers from around the world. Multi-million dollar downhill trail investments over the past several years and momentum behind the community-based Sun Peaks Recreational Trail Association have created a world-class mountain biking experience that now meets the desires of riders of all ages and abilities.

May 7 2024

Sun Peaks Resort Appoints New Chief Marketing & Communications Officer

Sun Peaks, BC (May 1, 2024): Canada’s second largest ski area now has a new Executive team member and head of the marketing and communications team. Aaron Macdonald will assume the role of Chief Marketing & Communications Officer effective May 1, following a year as the Resort’s Director of Marketing.

Mar 14 2024

Sun Peaks invites season pass holders from other mountains to ski for 50% off

Sun Peaks, BC (March 12, 2024): Sun Peaks Resort, Canada’s second largest ski area, is offering season pass holders from any ski area, anywhere in the world, 50% off skiing to close out the 2023/24 winter season.

Feb 8 2024

10 Locals Named to Sun Peaks Resort’s New Ambassador Team

Sun Peaks, BC (February 2, 2024): Ten local skiers and riders are now officially representing Sun Peaks Resort as newly named Ambassadors. After a tremendous show of support with over 100 applications, these 10 athletes and community members will work closely with the resort through the 2023-24 winter ski season.

Jan 17 2024

Sun Peaks Resort Emerges from Cold Snap with Full Operations and Packed Events Line-up

Sun Peaks, BC (January 17, 2024): The snow is falling at Canada’s second largest ski area and with more in the forecast, mid-season conditions are shaping up nicely. The operations teams are gearing up to welcome thousands of skiers and boarders after the recent cold snap.

Dec 22 2023

Olympic Champion Kelsey Serwa to be guest coach in Sun Peaks

Sun Peaks, BC (December 22, 2023): The Organizing Committee for the TELUS Nancy Greene Alpine Classic is very pleased to announce that Olympic Ski Cross Champion Kelsey Serwa will be a special guest coach at the annual fundraising event to be held in Sun Peaks on Saturday, January 27th.

May 16 2023

Sun Peaks Set to Rock All Summer Long

Sun Peaks, BC (May 26, 2023): The Sun Peaks concert lineup for summer 2023 will provide more live outdoor entertainment than ever before. The community’s natural mountain amphitheatre will play host to Canadian music icons Current Swell, Shred Kelly, Delhi 2 Dublin, and many more.

Apr 5 2023

Sun Peaks Resort Announces West Bowl Express Chairlift

SUN PEAKS, BC (APRIL 5, 2023): Continuing with a targeted investment strategy to improve the overall mountain and guest experience, Sun Peaks Resort is pleased to announce a brand-new high speed detachable quad chairlift coming to the alpine area of the resort.

Mar 16 2023

Spring in Sun Peaks: Sales, Events, and Celebrations

SUN PEAKS, BC (March 16, 2023): Although the Sun Peaks 2022-23 winter season is nearing its end, there is still plenty of stoke for spring with phenomenal skiing conditions, a great lineup of events, celebrations and unbeatable retail sales.

Feb 3 2023

The Trews to perform in Sun Peaks March 4, 2023

The Ontario-based, six-time Juno nominated rock band, The Trews will headline a weekend of free outdoor concerts in Sun Peaks March 3-4, 2023. On tour with their seventh studio album, the Canadian band will perform live in the Sun Peaks village as part of the 7 Celebrations – Reconnecting in Sun...

Jan 25 2023

February at Sun Peaks: Competitions, Camps, and Celebrations

SUN PEAKS, BC (January 23, 2023): Sun Peaks is preparing for an exciting month full of participatory events and entertainment on and off the slopes.